UBUNTU

"............GOD GAVE AFRICANS TIME AND
THE WESTERN A WATCH..........

A manager needs to have a good understanding of the cultural background of their workers and this is done by having a close relationship with their workers and interacting with them. By interacting and sharing time with the workers, the managers can understand their culture , uderstand why they act the way they do, understand their believes, and avoid misunderstandings or misinterpretations. In the Case of South Africans, it is of great importance to understand this Ubunto believe in order to create harmony in the work place. Managers should reinforce the importance of time ( for Africans time is a blessing, a healing process) , equity, respect towards seniority, communication, kinship, and human interdependece, when working with African Americans. This is important in order to obtain better results in the work field, obtain the respect from workers, enhance efficiency, and even save money( avoid strikes like that mentioned in the reading). A good example of this was the company that decided to use the importance of isangoma in order to obtain the confession of the workers, who before with the use of police refused to speak, however when their spiritual belief was used the confession was easier to obtain. They give more credibility to their spiritual believes.

A manager needs to do the following in order to be aware of such philosophies:

• *Research cultural backgrounds of employees
• Interact with workers
• Have Face to Face reunions with them
• Never make workers feel inferior, doing this will make them close up to you and be less efficient
• Time- Spend time with workers. Is not only important for workers to get to know manager but also for managers to get to know their workers.

COMMENTS

These were the blogs I found interesting and commented as part of the last task:

Juan Camilo Vanegas http://jcvanegasp.blogspot.com/

Valentina Valencia www.vvalenc5.blogspot.com

Juan Camilo Jimenez http://miloscorner.blogspot.com/

Pablo Andress Gonzalez http://fybehaviorist.blogspot.com/

Alejandro Bustamante http://fybehaviorist.blogspot.com/

Metaphor- Caram3l Appl3s

".......WE ARE THE

APPLE OF


COLOMBIA'S


EYES............"

I took the idea of the American caramel apples and decided to put a paisa touch to it and add more ingredients to them such as arequipe, bocadillo, gelatina, and more colombian products that will attract the attention of foreigners and of those Colombians living outside the country. I thought this metaphor was a very unique idea in order to represent the product because as you can see it represents the apple itself and it connects it to Colombia so foregners can relate the product back to us and when we mention its Colombia's eyes its telling foreigners the importance and uniqueness of the product.

In order to promote this product, advertising will be created with the slogan and will be placed in many english markets where the slogan will be clearly understood in order to obtain the best results. The idea is to first promote this product in American market and before we look into other markets, think carefully of how the slogan translates in other cultures in order to avoid any misunderstandings.

http://grammar.about.com/od/mo/g/metaphorterm.htm